DThanks to the commitment of kaabka’s customers, the chain earned more than 1,000,000 PLN. Funds obtained through users Żappki – who willingly exchanges loyalty points collected during shopping, ie. żappsy, charitable donations – and customers – who decided make donations through non-cash payments – they will be transferred to organizations engaged in relief activities in Ukraine. Some of them have also facilitated the financing of other transport with humanitarian aid. Dfreight train from kaabka to the group, CVC Capital Partners and Partners Group has arrived in Kiev. The civilian population will receive 60 tons of long-term food, water and hygiene items. The train was organized in cooperation with the Warsaw City Hall.
– Since the beginning of the war in Ukraine, we have been in full solidarity with the Ukrainian public. We take many measures to support people affected by the war. In total, we have donated more than 520 tons of food and hygiene items to humanitarian organizations. We organized a special freight train and sent another humanitarian aid. In support activities withWe have also recruited customers who can support our fundraising campaign in our network’s in-store stores and change their programs for charitable donations. Thanks to their financial support, humanitarian organizations will be able to operate in Ukraine in the long run and provide effective assistance to those in need. – says Adam Manikowski, Vice President of the Board, Managing Director of kaabka Polska.
Special freight train
The special freight train carrying humanitarian aid to Kiev is the second train to cooperate with the Kyiv city office in cooperation with the Warsaw City Hall. The transportation of 60 tons of food and essential hygiene items to Ukraine is another contribution of the CVC Capital Partners and Partners Group to the Ukrainian community. In total, kaabka, in cooperation with partners, transported more than 520 tons of food and essential hygiene items across the border, including the Podkarpakye Voivodeship Office, the Polish-Ukrainian Chamber of Commerce, the Polish Red Cross, the Polish Humanitarian Activity, the InSpire Foundation, the Happy Kids Federation Foundation, and the Polish Kida Foundation. and the Polish Association of Ukrainians. Kaabka franchisees also take part in aid campaigns – people who run shops near the border distribute hot drinks and snacks, while in other cities they organize collections and deliver goods to the border in their cars.
The network has also involved its customers in support activities. Users of the kaappka mobile application had the opportunity to exchange loyalty points collected during the purchase. żappsów, for charitable donations. To help, it was enough to install a mobile application and “receive a charity donation”, ie activate it to müvafiqappsów for the appropriate amount. The second way to support charitable organizations in Ukraine that kaabka provides to its clients is to make secure donations through non-cash payments. When visiting kaabka stores, customers can choose the amount they want and make a non-cash payment without going shopping.
Żabka Polska Sp. z o. o owns the fastest growing network of stores of the type comfort It is one of the most dynamic formats in the world, opening more than 4,000 new stores in Poland and in 2016-21. About 15.5 million Polish consumers live no more than 500 meters from the nearest Zabka. As part of its accountability strategy, kaabka is committed to good nutrition, sustainable livelihood services, entrepreneurship development, diversity and inclusive organizational culture, corporate governance, as well as decarbonization and turnover. More information about Żabka Polska: www.zabka.pl. Transition to Liability Report for 2020: https://raportodpowiedzialnosci.zabka.pl/
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